materials used to wrap or protect goods



Packaging design is not a role to be taken lightly, as there are many facets to it. A package designer needs to create a package for a product that catches the eye, is on-brand, safe for consumers, meets any kind of regulation and does not exceed the organisation’s budget. This means the package designer is doing a whole lot more than just designing; they need to be highly collaborative people who understand not just design, but the business, accounting, and health and safety side of things as well.